Media & Events

A MESSAGE FROM OUR FOUNDER & CREATIVE DIRECTOR    Dear DIIDA customers & friends,  As an Australian fashion brand, we are proud to say that from the 1st day we opened...

ICONIC AUSTRALIAN DESIGNERS CELEBRATE THEIR LATEST TRENDS - DIIDA ON THE RUNWAY. DIIDA was thrilled to showcase its latest range, at the annual City of Stonnington High Tea, for a 3rd year in a row.

VAMFF WHO, WHAT, WHERE - ROYAL EXHIBITION BUILDING - DIIDA ON MAIN RUNWAY 5. DIIDA was thrilled to be part of its 1st VAMFF Main Runway event, in addition to VAMFF High Tea Runway three years in a row. 

DIIDA ADVOCATES & INFLUENCERS - OUR LIST SO FAR. DIIDA is proud to list just some of the numerous advocates & influencers that have supported and exceptionally modelled DIIDA The Label.

DIIDA'S FOUNDER & CREATIVE DIRECTOR DISCUSSES THE BRAND & LAUNCHES A/W '18. An Autumn-themed lunch; showcasing the latest collection and an interview with DIIDA's Founder and Creative Director.

DIIDA CELEBRATES THE VAMFF '18 RANGE WITH VIP CUSTOMERS. Another fun night of champagne, canapés & showing off DIIDA's latest designs!

DIIDA FEATURES AT THE VAMFF HIGH TEA 2018. Another great event - reaping the rewards of lots of hard work; with family, friends and our loyal customers.

 

DIIDA SHOOT - WINTER '17 AT MELBOURNE'S LATEST HOT SPOT - MISS COLLINS. A fun photo shoot at the eclectic Miss Collins, on Collins St. Melbourne - the perfect back-drop for a powerful and edgy collection.

DIIDA OPENS ITS 2ND STORE - POP UP BOUTIQUE IN COLLINS PLACE MELBOURNE. DIIDA showcases its latest designs and extends great sale offers in the superb Collins Place, Melbourne.

DIIDA CELEBRATES 1ST RUNAWAY AT VAMFF HIGH TEA '17. DIIDA make its runway debut at Virgin Australia Melbourne Fashion Festival (VAMFF), High Tea Runway, Malvern Town Hall.

DIIDA CELEBRATES ITS LOYAL CUSTOMERS WITH AN EXCLUSIVE VIP SHOPPING NIGHT. Its exclusive VIP night at their flagship store - an evening with fashionistas; enjoying champagne, catered delights and lots of shopping!

DIIDA TEAMS UP WITH BOOZY BRUNCH TO SHOWCASE THEIR LATEST COLLECTION. DIIDA was thrilled to team up with Boozy Brunch for an exclusive event at Taxi Kitchen, Federation Square.

DIIDA OPENS ITS DOORS! 2016 LAUNCH PARTY. DIIDA opened its flagship retail boutique with a night inspired by Founder and Creative Director, Dimitria Papafotiou's Greek heritage.